When I was six, I was consumed by one burning question: What are people thinking? I've been intrigued by understanding others' thoughts. For me, a deep awareness of how our thoughts and emotions shape our lives is the key to true freedom. This understanding allows me to make conscious choices and fully embrace responsibility and acceptance. How much I allow myself to be who I am in the world depends on my awareness of it.

 

I've always found the realm of psychology and the power of the mind fascinating. I enjoy meditating and journaling about my experiences and emotions daily. It's a great way to deepen my self-awareness and better understand myself.

 

My career in art direction is an extension of this passion for understanding and influencing human thought and behavior. Through my work, I harness this power to create a lasting impact, fulfilling my lifelong fascination with the mind and behavior and creating compelling narrative connections between the brand and consumer.